Two Views of Aging

In recent years, we've seen a shift in how technology helps older adults. Instead of just focusing on products designed specifically for "aging" or "elderly care," consumer electronics, like smartwatches and earbuds, are starting to play a big role in improving life for older adults.

Caring for the Frail: Many people believe that as soon as someone turns 65, they need products to help "care for them." This approach is important for those who are frail or need extra support, but it doesn’t reflect the reality for everyone.

Living Vibrantly: Many older adults are vibrant, independent, and active. Instead of "care products," they want tools and gadgets that enhance their quality of life and help them stay independent as they age.

Examples of Change:

Falls: Traditional medical alert pendants focus on summoning help after a fall. While reliable, they often look and feel stigmatizing. In contrast, smartwatches like the Apple Watch or similar devices from Google and Samsung offer fall detection features while looking stylish and modern. They say, “I’m tech-savvy,” not “I’m old and frail.”

Hearing Aids: Apple recently added hearing aid features to AirPods. While they may not be as advanced as traditional hearing aids, they don’t carry the same stigma. They look like everyday earbuds, which many people of all ages use.

Older adults are not all the same. Some need significant care and benefit from specialized medical devices. But many others just need tools to help them adjust to aging without feeling “old.”

Consumer electronics are stepping in to provide solutions that feel modern, aspirational, and empowering. They are not perfect yet, but they’re improving quickly. These innovations help older adults stay connected, independent, and confident.

Do seniors need Aspirational Products: Tools and gadgets that support vibrant older adults and improve their quality of life. Or do we need Medical Devices: Specialized products for those who are frail or need more intensive care. Understand the senior in your life and remember that the shift in technology shows us that aging is about more than “care.” It’s about living well and embracing tools that help us thrive at any age.